Although China's luggage industry has only developed for more than 20 years
But its growth rate is fast
At present, it has become the world's largest luggage production base
In the domestic market, the future consumption potential is very huge
Increasing consumer demand
Products have gradually become an indispensable part of people's daily necessities
It can be predicted that the luggage market may surpass the export and become the main demand market in the future
The marketing mode will also imperceptibly change to adapt to the new consumer demand
1、 Brand building era
With the continuous improvement of living standards
People's consumer psychology is becoming more and more mature and began to chase brands
Enterprises have also begun to build a stable brand
The future luggage market will be a brand era
2、 Business model change
Dealers have gradually extended from the past transitional operation to the ranks of enterprise operation
The competition among shopping malls has gradually changed from region and products to brand, information and market share
Therefore, cultivate a business philosophy conducive to their own development
It plays a vital role in enterprises and businesses
3、 Changes in marketing methods
The traditional marketing method has been far from keeping up with the development speed of the market
Most of them are based on cloud speed data mining
Understand customer information
Quickly establish connection with customers
Integrate online drainage with store experience
So as to achieve the diversification of sales channels